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Trademark Business Name And Logo
"I need a Trademark Business Name and Logo agreement for my Malaysian food franchise business, where I'll be licensing my restaurant brand and logo to three new franchisees starting March 2025, with strict quality control requirements and monthly royalty payments."
1. Parties: Identification of the trademark owner/licensor and the licensee/user, including full legal names and registration details
2. Background: Context of the agreement, including ownership of the trademark, business name, and logo, and the purpose of the agreement
3. Definitions: Key terms used throughout the agreement, including 'Licensed Marks', 'Territory', 'Term', and 'Permitted Use'
4. Grant of License: Scope of rights granted for using the trademark, business name, and logo
5. Term and Termination: Duration of the agreement and circumstances for termination
6. Usage Guidelines: Specific rules and standards for using the trademark, business name, and logo
7. Quality Control: Standards and inspection rights to maintain trademark quality
8. Ownership and Protection: Confirmation of owner's rights and obligations regarding trademark protection
9. Fees and Royalties: Payment terms for using the trademark, if applicable
10. Representations and Warranties: Legal assurances from both parties
11. Infringement: Procedures for dealing with third-party infringement
12. General Provisions: Standard legal clauses including governing law, notices, and amendment procedures
1. Sub-licensing Rights: Include when licensee is permitted to grant sub-licenses
2. International Usage: Include when trademark usage extends beyond Malaysia
3. Online Usage: Include specific provisions for digital and social media use
4. Marketing and Promotion: Include when specific marketing restrictions or requirements apply
5. Dispute Resolution: Include detailed arbitration or mediation procedures if desired
6. Insurance: Include when specific insurance requirements are needed
7. Confidentiality: Include when sensitive information will be shared between parties
1. Schedule 1 - Licensed Marks: Detailed descriptions and representations of the trademark, business name, and logo, including registration numbers
2. Schedule 2 - Brand Guidelines: Comprehensive visual guidelines for trademark and logo usage
3. Schedule 3 - Territory: Detailed description of geographic areas where usage is permitted
4. Schedule 4 - Quality Control Standards: Specific quality control requirements and inspection procedures
5. Schedule 5 - Fee Schedule: Detailed breakdown of all applicable fees and payment terms
6. Appendix A - Trademark Registrations: Copies of trademark registration certificates and documentation
Authors
Retail
Franchising
Food and Beverage
Manufacturing
Professional Services
Technology
Fashion and Apparel
Consumer Goods
Healthcare
Education
Entertainment
Hospitality
Legal
Intellectual Property
Brand Management
Commercial
Business Development
Compliance
Marketing
Operations
Corporate Affairs
Risk Management
Legal Counsel
Intellectual Property Manager
Brand Manager
Licensing Director
Franchise Development Manager
Commercial Director
Business Development Manager
Compliance Officer
Corporate Lawyer
Trademark Attorney
Chief Legal Officer
Marketing Director
Operations Manager
Find the exact document you need
Trademark Business Name And Logo
A Malaysian law-compliant agreement for licensing and protecting trademarks, business names, and logos, establishing usage rights and obligations between parties.
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