1. Parties: Identification of the contracting parties including their legal names, addresses, and company details
2. Background: Context of the agreement and brief description of the parties' business relationship
3. Definitions and Interpretation: Detailed definitions of terms used throughout the agreement and rules for interpretation
4. Term and Renewal: Duration of the agreement and conditions for renewal
5. Services Overview: General description of services covered by the MSA and process for adding specific services through SOWs
6. Service Level Requirements: Core service levels, availability requirements, and performance standards
7. Ordering Process: Process for requesting and implementing new services or changes to existing services
8. Fees and Payment Terms: Pricing structure, payment terms, invoicing procedures, and late payment consequences
9. Customer Obligations: Customer's responsibilities and requirements for enabling service delivery
10. Provider Obligations: Provider's core responsibilities and service delivery commitments
11. Data Protection and Security: Requirements for handling customer data, security measures, and privacy compliance
12. Intellectual Property Rights: Ownership and licensing of IP, including pre-existing IP and newly created materials
13. Confidentiality: Protection of confidential information and trade secrets
14. Warranties and Representations: Standard warranties regarding services, compliance with laws, and authority to contract
15. Liability and Indemnification: Limitations of liability and indemnification obligations
16. Insurance: Required insurance coverage and minimum limits
17. Termination: Grounds for termination, termination process, and consequences
18. Dispute Resolution: Process for resolving disputes, including escalation procedures
19. General Provisions: Standard boilerplate clauses including notices, assignment, and governing law
