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Simple Trademark License Agreement
"I need a Simple Trademark License Agreement for my fashion retail company to license our registered clothing brand trademark to a manufacturer in Western Canada, with a 5-year term starting January 2025, including quality control provisions for fabric standards and exclusive territory rights for British Columbia and Alberta."
1. Parties: Identification of the Licensor and Licensee with full legal names and addresses
2. Background: Context of the agreement, including description of the trademark owner's rights and the purpose of the license
3. Definitions: Key terms used throughout the agreement, including 'Licensed Marks', 'Territory', and 'Licensed Products/Services'
4. Grant of License: Scope of the license granted, including territory, exclusivity/non-exclusivity, and permitted uses
5. Quality Control: Licensor's right to control quality of products/services and specific quality standards to be maintained
6. Usage Guidelines: Specific requirements for how the trademark must be used, including format, appearance, and notices
7. Term and Termination: Duration of the agreement and circumstances under which it can be terminated
8. Fees and Payment: License fees, royalties, payment terms, and reporting requirements
9. Representations and Warranties: Basic warranties regarding trademark ownership and right to license
10. Protection of the Marks: Obligations regarding trademark protection and infringement
11. Governing Law: Specification of Canadian law as governing law and jurisdiction for disputes
12. General Provisions: Standard boilerplate clauses including notice, assignment, and amendment provisions
1. Sublicensing Rights: Include when licensee is permitted to sublicense the trademark to third parties
2. Marketing and Promotion: Include when specific marketing requirements or restrictions need to be detailed
3. Audit Rights: Include for licenses involving royalty payments based on sales or usage
4. Insurance Requirements: Include when licensee is required to maintain specific insurance coverage
5. Export Controls: Include when licensed products may be subject to export regulations
6. Language Requirements: Include specific provisions for Quebec or bilingual requirements if applicable
7. Dispute Resolution: Include detailed alternative dispute resolution procedures if desired
8. Minimum Performance Requirements: Include when license is contingent on achieving specific sales or usage targets
1. Schedule A - Licensed Marks: Detailed list of licensed trademarks including registration numbers and status
2. Schedule B - Licensed Products/Services: Comprehensive list of products or services covered by the license
3. Schedule C - Quality Control Standards: Detailed quality control requirements and inspection procedures
4. Schedule D - Usage Guidelines: Visual guidelines and specifications for trademark usage
5. Schedule E - Fee Schedule: Detailed breakdown of license fees, royalty rates, and payment terms
6. Appendix 1 - Approval Procedures: Step-by-step procedures for obtaining approval for trademark usage
7. Appendix 2 - Reporting Templates: Standard forms for usage reports and royalty calculations
Authors
Retail
Consumer Goods
Fashion and Apparel
Food and Beverage
Technology
Entertainment
Sports
Manufacturing
Franchising
Merchandising
Professional Services
Publishing
Media and Broadcasting
Legal
Intellectual Property
Brand Management
Licensing
Commercial
Business Development
Compliance
Marketing
Corporate Affairs
Legal Counsel
Intellectual Property Manager
Brand Manager
Licensing Director
Commercial Director
Business Development Manager
Corporate Counsel
Trademark Attorney
Contracts Manager
Chief Legal Officer
Chief Executive Officer
Marketing Director
Compliance Officer
General Counsel
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