Image Licensing Agreement

Image Licensing Agreement Template for England and Wales

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Key Requirements PROMPT example:

"I need an Image Licensing Agreement for licensing 50 photographs of London landmarks to a publishing house for use in their upcoming coffee table book, with exclusive rights for 2 years starting from January 2025, including digital and print usage rights across the EU."

Document background

The Image Licensing Agreement is essential when businesses or individuals need to legally use copyrighted images for commercial or promotional purposes. This agreement, governed by English and Welsh law, clearly defines the scope of permitted use, territorial restrictions, and duration of the license. It protects both the copyright holder's intellectual property rights and provides the licensee with clear parameters for image usage. The document typically includes detailed specifications about image quality, attribution requirements, and any restrictions on modification or sublicensing.

Suggested Sections

1. Parties: Identification of the licensor and licensee with full legal names and addresses

2. Background: Context of the agreement and brief description of the images being licensed

3. Definitions: Key terms used throughout the agreement including 'Licensed Images', 'Territory', 'Term', 'License Fee'

4. Grant of License: Specific rights being granted, including scope, territory, and duration

5. License Fee and Payment Terms: Financial terms including payment schedule and method

6. Usage Rights and Restrictions: Detailed terms of permitted and prohibited uses of the licensed images

7. Copyright Notice and Attribution: Requirements for displaying copyright information and photographer credits

8. Term and Termination: Duration of the agreement and circumstances for termination

Optional Sections

1. Royalty Provisions: Terms for ongoing royalty payments when the license includes revenue-sharing arrangements

2. Moral Rights: Provisions regarding the creator's moral rights when dealing with artistic works where the creator wants to protect their reputation

3. Sub-licensing Rights: Terms for allowing the licensee to sub-license the images to third parties

4. Quality Control: Standards for image reproduction and approval processes when image quality is crucial to the licensor's brand

Suggested Schedules

1. Schedule 1 - Licensed Images: Detailed list or thumbnails of all images covered by the agreement

2. Schedule 2 - Usage Guidelines: Technical specifications and brand guidelines for image usage

3. Schedule 3 - Fee Schedule: Detailed breakdown of licensing fees and payment terms

4. Appendix A - Model Releases: Copies of model releases for images containing identifiable individuals

5. Appendix B - Property Releases: Copies of property releases for images of private property

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok��˰� | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co

Relevant legal definitions

Clauses

Relevant Industries

Media and Entertainment
Advertising and Marketing
E-commerce
Education

Relevant Teams

Marketing
Creative
Legal
Digital
Communications

Relevant Roles

Creative Director
Marketing Manager
Content Manager
Art Director
Brand Manager

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Image Licensing Agreement Template for England and Wales

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