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Freelance Marketing Contract Template for Nigeria

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Key Requirements PROMPT example:

Freelance Marketing Contract

"I need a Freelance Marketing Contract for hiring a digital marketing specialist to manage our social media presence and email campaigns for our e-commerce business in Lagos, with specific provisions for performance metrics and content ownership rights."

Document background
The Freelance Marketing Contract serves as a critical legal instrument in the Nigerian business environment, designed to formalize the relationship between organizations seeking marketing expertise and independent marketing professionals. This document is essential when companies need specialized marketing services without establishing permanent employment relationships. It addresses key aspects including scope of work, deliverables, payment terms, intellectual property rights, and compliance with Nigerian regulations such as APCON guidelines and data protection requirements. The contract is particularly relevant in today's digital age where businesses increasingly rely on flexible, project-based marketing expertise while ensuring proper legal protection and clear expectations for both parties.
Suggested Sections

1. Parties: Identification of the client and the freelance marketing professional/agency, including full legal names, addresses, and business registration details if applicable

2. Background: Context of the agreement and brief description of the parties' intention to enter into a freelance marketing arrangement

3. Definitions: Key terms used throughout the agreement, including specific marketing terminology, deliverables, and technical terms

4. Scope of Services: Detailed description of the marketing services to be provided, including specific campaigns, channels, and activities

5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination by either party

6. Payment Terms: Fee structure, payment schedule, expenses, and invoicing procedures

7. Independent Contractor Status: Clear statement of freelancer's status as an independent contractor, not an employee

8. Deliverables and Timeline: Specific marketing outputs, deadlines, and delivery schedule

9. Intellectual Property Rights: Ownership and usage rights of marketing materials, content, and creative works

10. Confidentiality: Protection of business secrets, client information, and marketing strategies

11. Performance Standards: Quality requirements and expectations for marketing services

12. Reporting and Communication: Requirements for progress reports, meetings, and communication protocols

13. Warranties and Indemnification: Guarantees regarding service quality and protection against claims

14. Governing Law and Dispute Resolution: Application of Nigerian law and procedures for resolving disputes

Optional Sections

1. Non-Compete: Restrictions on working with competing clients, used when handling sensitive market information or strategies

2. Data Protection and Privacy: Specific provisions for handling personal data in marketing activities, required if collecting or processing customer data

3. Social Media Management: Specific terms for social media account access and management, included when social media services are part of the scope

4. Content Creation Rights: Detailed provisions for content ownership and usage rights, important for content marketing services

5. Performance Metrics: Specific KPIs and measurement criteria, included when performance-based compensation is involved

6. Client Responsibilities: Specific obligations of the client, included when significant client input or resources are required

7. Subcontracting: Terms for engaging other professionals, included if subcontracting is permitted

8. Insurance Requirements: Professional liability insurance provisions, included for high-value or high-risk marketing campaigns

Suggested Schedules

1. Schedule A - Scope of Work: Detailed breakdown of marketing services, deliverables, and timelines

2. Schedule B - Fee Structure: Comprehensive breakdown of fees, payment milestones, and expense categories

3. Schedule C - Approved Marketing Channels: List of authorized marketing platforms and channels

4. Schedule D - Brand Guidelines: Client's branding requirements and style guide

5. Schedule E - Reporting Templates: Standard formats for marketing performance reports and updates

6. Appendix 1 - Key Performance Indicators: Specific metrics and targets for marketing campaigns

7. Appendix 2 - Compliance Requirements: Relevant APCON and regulatory requirements for marketing activities

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok³ÉÈ˰æ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions













































Clauses



































Relevant Industries

Retail

E-commerce

Technology

Financial Services

Healthcare

Education

Hospitality

Real Estate

Manufacturing

Professional Services

Entertainment

Telecommunications

Consumer Goods

Non-Profit Organizations

Media and Publishing

Relevant Teams

Marketing

Legal

Procurement

Finance

Human Resources

Communications

Business Development

Digital

Brand Management

Project Management

Operations

Compliance

Relevant Roles

Marketing Director

Chief Marketing Officer

Brand Manager

Digital Marketing Manager

Content Marketing Manager

Social Media Manager

Marketing Coordinator

Business Development Manager

Communications Manager

Procurement Manager

Legal Counsel

Contract Administrator

Project Manager

Marketing Consultant

Human Resources Manager

Industries









Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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