Document background
The Exclusive Sales Agreement is a critical commercial contract used when a supplier wishes to grant exclusive rights to sell their products or services to another party within Pakistan or specific Pakistani territories. This document is essential for businesses seeking to establish controlled distribution channels while ensuring compliance with Pakistani legal requirements, including the Contract Act 1872 and Competition Act 2010. The agreement typically includes detailed provisions on exclusivity scope, performance targets, territorial restrictions, pricing mechanisms, and compliance requirements. It's particularly important in sectors where brand protection, market development, and controlled distribution are crucial for business success. The document should be carefully structured to balance the supplier's need for market control with competition law compliance, while providing adequate protection for both parties' interests under Pakistani jurisdiction.
