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Marketing Contract
"I need a Marketing Contract for my Singapore-based tech startup to engage a digital marketing agency for social media management and content creation, with specific KPIs for audience growth and engagement metrics, starting from March 2025."
1. Parties: Identification of contracting parties including registered addresses and company details
2. Background: Context of the marketing agreement and relationship between parties
3. Definitions: Key terms used throughout the agreement
4. Scope of Services: Detailed description of marketing services to be provided
5. Payment Terms: Fees, payment schedule, and billing procedures
6. Term and Termination: Duration of agreement and termination provisions
7. Intellectual Property Rights: Ownership and usage rights of marketing materials and content
8. Confidentiality: Protection of confidential information
9. Data Protection: PDPA compliance and data handling requirements
1. Performance Metrics: KPIs and measurement criteria for performance-based marketing agreements
2. Exclusivity: Exclusive rights and restrictions when exclusive marketing rights are granted
3. Territory: Geographical scope of marketing activities for international or region-specific marketing
4. Compliance with Industry Regulations: Specific industry requirements for regulated industries like financial services or healthcare
1. Schedule 1: Service Level Agreement: Detailed scope of services and delivery standards
2. Schedule 2: Fee Schedule: Detailed breakdown of fees and payment terms
3. Schedule 3: Brand Guidelines: Client's branding requirements and usage rules
4. Schedule 4: Approved Marketing Channels: List of authorized marketing platforms and channels
5. Schedule 5: Compliance Requirements: Specific regulatory requirements and compliance procedures
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