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Perpetual Trademark License

Perpetual Trademark License Template for Malaysia

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Key Requirements PROMPT example:

Perpetual Trademark License

"I need a Perpetual Trademark License Agreement for my Malaysian tech company to license our software brand and logo to a manufacturer in Singapore, who will produce and sell branded hardware products throughout Southeast Asia starting March 2025."

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Document background
The Perpetual Trademark License is essential for businesses seeking to establish long-term trademark usage rights in Malaysia. This document is particularly relevant when a trademark owner wishes to grant indefinite usage rights while maintaining control over their intellectual property. It ensures compliance with Malaysian trademark law, particularly the Trademarks Act 2019 and related regulations, while protecting both parties' interests. The agreement typically includes detailed provisions about quality control, permitted uses, territorial restrictions, and ongoing obligations, making it suitable for long-term strategic brand partnerships and corporate licensing arrangements. This type of agreement is commonly used in franchise operations, manufacturing agreements, and brand collaborations where consistent, long-term trademark usage is crucial.
Suggested Sections

1. Parties: Identification of the Licensor and Licensee, including full legal names, registration numbers, and registered addresses

2. Background: Context of the agreement, confirmation of trademark ownership, and parties' intentions

3. Definitions: Detailed definitions of key terms used throughout the agreement

4. Grant of License: Scope of the perpetual license, permitted uses, and territorial limitations

5. Quality Control: Standards for trademark usage, approval processes, and quality maintenance requirements

6. Royalties and Payments: Financial terms, including any ongoing fees, payment schedules, and reporting requirements

7. Representations and Warranties: Parties' assertions regarding trademark ownership, authority to license, and validity

8. Protection of Rights: Obligations regarding trademark protection, infringement actions, and cooperation

9. Term and Termination: Perpetual nature of the license and circumstances for termination (if any)

10. Confidentiality: Protection of confidential information exchanged during the relationship

11. Governing Law and Jurisdiction: Application of Malaysian law and jurisdiction for dispute resolution

Optional Sections

1. Sub-licensing Rights: Include when the Licensee is permitted to grant sub-licenses to third parties

2. Joint Promotion: Include when parties agree to collaborate on marketing or promotional activities

3. Export Controls: Include when licensed products may be subject to export regulations

4. Insurance: Include when specific insurance coverage is required for trademark usage

5. Change of Control: Include when restrictions on assignment or change in ownership are needed

6. Brand Guidelines: Include when detailed brand usage rules need to be incorporated into main agreement

7. Dispute Resolution: Include when specific alternative dispute resolution mechanisms are preferred

Suggested Schedules

1. Schedule 1 - Licensed Trademarks: Detailed list of all licensed trademarks, including registration numbers and classes

2. Schedule 2 - Approved Products/Services: Comprehensive list of products or services for which the trademark may be used

3. Schedule 3 - Quality Control Standards: Detailed quality control requirements and inspection procedures

4. Schedule 4 - Usage Guidelines: Specific guidelines for trademark usage, including size, placement, and color specifications

5. Schedule 5 - Fee Structure: Detailed breakdown of any ongoing fees, royalties, or other financial obligations

6. Appendix A - Trademark Specimens: Visual representations of the licensed trademarks

7. Appendix B - Approval Procedures: Step-by-step procedures for obtaining approval for trademark usage

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok³ÉÈË°æ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

alex.den.21@genieai.co
Relevant legal definitions
































Clauses






























Relevant Industries

Consumer Goods

Retail

Manufacturing

Technology

Fashion and Luxury

Food and Beverage

Entertainment

Pharmaceuticals

Automotive

Sports and Recreation

Media and Publishing

Franchising

E-commerce

Relevant Teams

Legal

Intellectual Property

Commercial

Brand Management

Marketing

Business Development

Compliance

Corporate Affairs

Licensing

Product Development

Relevant Roles

Chief Legal Officer

Intellectual Property Counsel

Legal Director

Commercial Director

Brand Manager

Licensing Manager

Chief Executive Officer

Chief Commercial Officer

Trademark Attorney

Corporate Counsel

Business Development Manager

Compliance Officer

Marketing Director

General Counsel

Franchise Manager

Industries






Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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