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Lead Generation Commission Agreement Template for India

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Key Requirements PROMPT example:

Lead Generation Commission Agreement

"I need a Lead Generation Commission Agreement for my software company that will engage multiple independent lead generators in India, with a tiered commission structure based on lead quality and a minimum requirement of 50 qualified leads per month, starting March 2025."

Document background
The Lead Generation Commission Agreement is essential for businesses operating in India that rely on external partners to generate qualified leads for their products or services. This document is particularly relevant in today's digital economy where lead generation has become a crucial component of business growth strategies. The agreement ensures compliance with Indian legal requirements while protecting both parties' interests in the lead generation relationship. It includes comprehensive details about lead qualification criteria, commission structures, payment terms, and compliance requirements. The document addresses key aspects of Indian contract law, data protection regulations, and industry-specific requirements, making it suitable for both traditional and digital lead generation activities. This agreement type is commonly used when businesses want to formalize their relationship with lead generators and establish clear performance metrics and compensation structures.
Suggested Sections

1. Parties: Identifies and provides details of the principal company and the lead generator

2. Background: Explains the context of the agreement and the parties' intentions

3. Definitions: Defines key terms used throughout the agreement, including 'Lead', 'Qualified Lead', 'Commission', etc.

4. Appointment and Scope: Outlines the appointment of the lead generator and the scope of services

5. Lead Generator's Obligations: Details the responsibilities and duties of the lead generator

6. Principal's Obligations: Specifies the principal company's commitments and responsibilities

7. Commission Structure: Details the commission rates, calculation methods, and payment terms

8. Lead Qualification Criteria: Defines what constitutes a qualified lead and the acceptance process

9. Payment Terms: Specifies payment schedules, invoicing procedures, and payment methods

10. Compliance and Ethics: Sets out compliance requirements, including data protection and marketing regulations

11. Term and Termination: Specifies the duration of the agreement and termination provisions

12. Confidentiality: Addresses the handling of confidential information

13. Dispute Resolution: Outlines the process for resolving disputes between parties

14. Governing Law: Specifies that Indian law governs the agreement

Optional Sections

1. Non-Competition: Include when restricting the lead generator from working with competitors

2. Performance Targets: Include when setting specific lead generation targets or KPIs

3. Territory Restrictions: Include when limiting the geographic area for lead generation

4. Training and Support: Include when the principal provides specific training or support systems

5. Intellectual Property Rights: Include when sharing branded materials or proprietary systems

6. Insurance Requirements: Include when requiring specific insurance coverage from the lead generator

7. Audit Rights: Include when requiring right to audit lead generator's activities

8. Sub-contracting: Include when allowing or prohibiting the use of sub-contractors

Suggested Schedules

1. Commission Rates and Calculations: Detailed breakdown of commission structures and calculation methods

2. Lead Qualification Criteria: Detailed specifications of what constitutes a qualified lead

3. Reporting Templates: Standard formats for lead reporting and commission calculations

4. Compliance Guidelines: Detailed compliance requirements and procedures

5. Marketing Guidelines: Approved marketing methods and materials

6. Data Protection Protocol: Detailed procedures for handling personal data

7. Service Level Agreement: Specific performance metrics and service levels

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok³ÉÈ˰æ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions














































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Relevant Industries

Real Estate

Financial Services

Insurance

Information Technology

Education

Healthcare

Telecommunications

Professional Services

Manufacturing

Retail

Automotive

Banking

Consulting

Relevant Teams

Sales

Business Development

Marketing

Legal

Compliance

Operations

Commercial

Procurement

Finance

Partner Relations

Relevant Roles

Sales Director

Business Development Manager

Marketing Manager

Legal Counsel

Compliance Officer

Chief Revenue Officer

Partnership Manager

Channel Manager

Sales Operations Manager

Commercial Director

Chief Marketing Officer

Procurement Manager

Contract Manager

Business Development Executive

Lead Generation Specialist

Industries








Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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