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Agreement For Social Media Marketing Template for Malaysia

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Key Requirements PROMPT example:

Agreement For Social Media Marketing

"I need an Agreement For Social Media Marketing for my Malaysian e-commerce startup, focusing on protecting our brand identity and customer data, with specific provisions for managing influencer partnerships and crisis management protocols on platforms like Instagram and TikTok."

Document background
The Agreement For Social Media Marketing is essential for businesses operating in Malaysia that engage external expertise for their social media presence. It establishes a formal relationship between a social media marketing service provider and a client, ensuring compliance with Malaysian regulations including the Personal Data Protection Act 2010 and Communications and Multimedia Act 1998. This agreement is particularly important given the increasing reliance on social media for business promotion and the need to protect both parties' interests while maintaining regulatory compliance. It covers crucial aspects such as service scope, content ownership, performance metrics, data protection, and crisis management protocols, providing a solid foundation for successful social media marketing partnerships in the Malaysian business context.
Suggested Sections

1. Parties: Identification of the service provider (marketing agency) and the client, including full legal names and registered addresses

2. Background: Context of the agreement and brief description of the parties' business relationship

3. Definitions: Definitions of key terms used throughout the agreement, including technical social media terminology

4. Scope of Services: Detailed description of social media marketing services to be provided

5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination

6. Fees and Payment Terms: Compensation structure, payment schedule, and billing procedures

7. Service Provider's Obligations: Specific responsibilities and commitments of the marketing agency

8. Client's Obligations: Client's responsibilities, including provision of materials and approvals

9. Intellectual Property Rights: Ownership and usage rights of content, materials, and campaign assets

10. Confidentiality: Protection of confidential information and trade secrets

11. Data Protection and Privacy: Compliance with PDPA 2010 and handling of personal data

12. Performance Metrics: Key performance indicators and reporting requirements

13. Representations and Warranties: Mutual assurances regarding authority, capability, and compliance

14. Limitation of Liability: Caps on liability and exclusions of certain types of damages

15. General Provisions: Standard clauses including notices, assignment, and governing law

Optional Sections

1. Non-Competition: Restrictions on working with competitors, used when sharing sensitive market strategies

2. Crisis Management: Procedures for handling social media crises or negative publicity

3. Content Approval Process: Detailed workflow for content review and approval, useful for highly regulated industries

4. Service Level Agreement: Specific performance standards and response times, important for enterprise clients

5. Influencer Management: Terms for managing influencer relationships if part of the service scope

6. International Operations: Additional terms for cross-border social media management

7. Training and Support: Terms for additional training or support services if offered

8. White Labeling: Terms for white-label services if the agency works under client's brand

Suggested Schedules

1. Schedule A - Service Specifications: Detailed breakdown of social media platforms, posting frequency, and specific services

2. Schedule B - Fee Structure: Detailed pricing, including base fees, additional services, and expense policies

3. Schedule C - Brand Guidelines: Client's branding requirements and visual identity guidelines

4. Schedule D - Content Calendar: Template and process for content planning and scheduling

5. Schedule E - Reporting Templates: Format and frequency of performance reports and analytics

6. Schedule F - Key Personnel: List of key team members and their roles

7. Appendix 1 - Platform-Specific Requirements: Technical specifications and requirements for each social media platform

8. Appendix 2 - Compliance Checklist: List of regulatory requirements and compliance measures

Authors

Alex Denne

Head of Growth (Open Source Law) @ tiktok³ÉÈ˰æ | 3 x UCL-Certified in Contract Law & Drafting | 4+ Years Managing 1M+ Legal Documents | Serial Founder & Legal AI Author

Relevant legal definitions

































Clauses





























Relevant Industries

Retail

E-commerce

Food and Beverage

Fashion and Apparel

Technology

Healthcare

Education

Financial Services

Entertainment

Hospitality

Professional Services

Consumer Goods

Real Estate

Automotive

Non-profit Organizations

Relevant Teams

Marketing

Digital

Communications

Legal

Procurement

Business Development

Operations

Brand Management

Content Creation

Social Media

Compliance

Strategy

Relevant Roles

Marketing Director

Digital Marketing Manager

Social Media Manager

Brand Manager

Communications Director

Marketing Consultant

Business Development Manager

Chief Marketing Officer

Content Manager

Digital Strategy Director

Account Manager

Legal Counsel

Procurement Manager

Operations Manager

Industries







Teams

Employer, Employee, Start Date, Job Title, Department, Location, Probationary Period, Notice Period, Salary, Overtime, Vacation Pay, Statutory Holidays, Benefits, Bonus, Expenses, Working Hours, Rest Breaks,  Leaves of Absence, Confidentiality, Intellectual Property, Non-Solicitation, Non-Competition, Code of Conduct, Termination,  Severance Pay, Governing Law, Entire Agreemen

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