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1. Basic Information: Contact details, company information, and preferred communication methods of the client
2. Project Overview: High-level description of the creative project, including project name, intended purpose, and target audience
3. Timeline and Deadlines: Key dates, milestones, and delivery schedules for the project
4. Budget Information: Budget range, payment terms, and any specific financial constraints
5. Brand Guidelines: Existing brand elements, style preferences, and design requirements
6. Content Requirements: Specific deliverables, formats, and technical specifications
7. Reference Materials: Examples of preferred styles, competitor analysis, and inspiration sources
8. Rights and Usage: Intellectual property rights, usage permissions, and licensing requirements
9. Approval Process: Review cycles, stakeholders involved, and sign-off procedures
1. Photography Requirements: Used when project involves photography, including shoot details, location preferences, and specific shot requirements
2. Video Production Details: Used for video projects, including storyboard requirements, script needs, and production specifications
3. Web Development Specifications: Used for digital projects, including platform requirements, functionality needs, and technical specifications
4. Social Media Guidelines: Used when content is intended for social media, including platform-specific requirements and restrictions
5. Print Specifications: Used for print projects, including paper stock, finishing requirements, and production specifications
6. Translation Requirements: Used when content needs to be available in multiple languages, including target languages and cultural considerations
1. Schedule A: Project Timeline: Detailed breakdown of project phases, milestones, and delivery dates
2. Schedule B: Price List: Detailed pricing structure and payment schedule
3. Schedule C: Technical Specifications: Detailed technical requirements and standards for deliverables
4. Appendix 1: Brand Guidelines: Client's complete brand guidelines and visual identity requirements
5. Appendix 2: Reference Materials: Examples, inspirations, and competitor materials provided by client
6. Appendix 3: Asset Inventory: List of all assets to be provided by client or created during the project
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