1. Parties: Identification of the contracting parties - the Client and the Social Media Agency, including their legal names, addresses, and registration details
2. Background: Context of the agreement, including the Client's business nature and their need for social media services
3. Definitions: Definitions of key terms used throughout the agreement, including technical social media terminology
4. Scope of Services: Detailed description of social media services to be provided, including platforms covered and types of content
5. Term and Termination: Duration of the agreement, renewal terms, and conditions for termination
6. Agency Obligations: Specific responsibilities of the agency, including content creation, posting schedules, and engagement management
7. Client Obligations: Client's responsibilities, including providing necessary materials, timely approvals, and access to accounts
8. Approval Process: Procedures for content approval, revision cycles, and emergency posting protocols
9. Fees and Payment Terms: Compensation structure, payment schedule, and additional costs
10. Intellectual Property Rights: Ownership and usage rights of created content, existing materials, and brand assets
11. Confidentiality: Protection of confidential information exchanged during the service provision
12. Data Protection and Privacy: Compliance with data protection laws and handling of personal information
13. Performance Metrics: Key performance indicators (KPIs) and reporting requirements
14. Representations and Warranties: Guarantees made by both parties regarding their capacity and service delivery
15. Limitation of Liability: Extent and limitations of each party's liability under the agreement
16. General Provisions: Standard legal clauses including governing law, notices, and amendment procedures
