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1. Media Buying Services: Specific terms for media planning, buying, and placement services if included

2. Digital Marketing Services: Terms specific to digital marketing, social media, and online advertising services

3. Performance Metrics: KPIs and measurement criteria for campaign performance evaluation

4. International Services: Additional terms for cross-border advertising services

5. Data Protection: Detailed privacy and data protection provisions for handling consumer data

6. Exclusivity: Terms regarding exclusive agency relationship if applicable

7. Subcontractors: Terms governing the use and management of subcontractors

8. Insurance: Specific insurance requirements and coverage obligations

1. Schedule A - Service Specifications: Detailed breakdown of specific advertising services and deliverables

2. Schedule B - Fee Structure: Comprehensive fee schedule, rates, and commission structures

3. Schedule C - Key Personnel: List of key agency team members assigned to the client's account

4. Schedule D - Brand Guidelines: Client's branding requirements and style guidelines

5. Schedule E - Approval Matrix: Decision-making hierarchy and approval thresholds

6. Schedule F - Service Level Agreement: Performance standards and response time commitments

7. Appendix 1 - Creative Brief Template: Standard format for submitting creative briefs

8. Appendix 2 - Campaign Report Template: Standard format for campaign performance reporting